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Wednesday, September 18 • 9:45am - 10:20am
Creating an Authentic Internal Communications Plan to Build Trust & Shape Organizational Ambassadors - GREATER SACRAMENTO ECONOMIC COUNCIL

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Keeping employees involved in all aspects of internal communications within a government agency allows for authentic and interactive communications that can also engage and retain employees. Building successful employee relationships through proper communication channels is key when considering employee engagement.

This session from Greater Sacramento Economic Council will provide you with insight on key best practices with real-life examples of what works, including:
  • How authentic communication builds trust, creates organizational ambassadors and truly allows for consistent external messaging
  • Why internal communications can sometimes create difficult communication processes within agencies
  • Understanding that communication happens authentically but also with intention
Petula Burks, Communications & PR Director

avatar for Petula Burks

Petula Burks

Communications & PR Director, Greater Sacramento Economic Council
After spending nearly, a decade in local government handling media relations, growing social media presence, standardizing marketing and messaging, working closely with administrations and elected officials, coordinating, producing, and marketing events, researching and gathering... Read More →

Wednesday September 18, 2019 9:45am - 10:20am EDT
Georgetown University Hotel & Conference Center 3800 Reservoir Rd NW, Washington, DC 20057, USA